Editorial Management – Curt Mattson

MORE THAN 15 years experience in trade magazine and journal publishing • Hands-on editorial planning and production • Issue-by-issue page design and printer impositions • Staff management and freelancer recruitment and training • Maintenance of editorial standards, style guides, and procedures • Guiding magazines and journals through redesigns, both incremental and radical • Vendor management including design, printing, and mailing services • Managing departmental budgets within ad:ed ratio limitations • Development of marketing collateral and media kits • Implementation of reader surveys with both direct mail and Web-based response mechanisms • Working with editorial boards to create new editorial products or re-position existing ones • Enhancing Internet distribution of publications—both current issues and backfiles.

### Technologies I Use

- Microsoft Office Suite (Word, Excel, PowerPoint)
- Adobe Creative Suite (InDesign, Photoshop, Illustrator)
- Email Service Providers (MailChimp, Constant Contact, RealMagnet, Informz)
- Survey Monkey
- Social Media: Facebook, Twitter, LinkedIn, YouTube, HootSuite
- Web Content Management Systems (WordPress, Drupal, Ektron, Umbraco, VitalSite)